Democratic gubernatorial nominee Jared Polis just showed the perks of being rich. The self-funding tech millionaire Wednesday announced his first jaw-dropping television ad buy: $3 million for October.
For perspective on how much campaign money that is, Democratic Gov. John Hickenlooper raised a total war chest of $5.4 million for his tougher-than-expected re-election run in 2014. Republican Bob Beauprez raised a total of just $2.6 million, including about $900,000 of his own money.
The ad buy will blanket airwaves for the final weeks of the campaign in the Denver, Colorado Springs/Pueblo and Grand Junction/Montrose television markets.
“Throughout Colorado, there is already incredible excitement for Jared’s bold plans to reduce the cost of health care, invest in our public schools, and tackle the rising cost of living so that Colorado families can get ahead,” Jenn Ridder, Polis’ campaign manager, said in a statement.
She said the campaign has more than 3,000 volunteers who have knocked on 120,000 doors the past month alone.
“We’re excited to build on that momentum and make sure that Jared’s positive message of protecting our Colorado way of life in the face of rising costs reaches Coloradans in every community.” Ridder said.
Polis has put in more than $12.4 million so far, compared to about $2.5 million raised by his Republican opponent, Walker Stapleton.
Republicans have accused Polis of trying to buy the governor’s race with his personal fortune.
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Fundraising supports predictions of blue wave coming in Colorado
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The Colorado Sun reported Wednesday that Polis is not making campaign appearances this week because he is traveling outside the state.
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