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CHICAGO (AP) -- He's a Republican, for starters. He describes himself as ''older than dirt.'' And he makes no apology for an Iraq war that is especially unpopular on college campuses.

Doesn't sound like a recipe for winning the hearts of young voters. And yet John McCain has vowed to make a serious play for the 18- to 29-year-old crowd that's often identified with ''Obama-mania.''

Could the 71-year-old grandfather possibly have a shot?

Several polls, including a recent AP-Ipsos survey, show Democrats Barack Obama and Hillary Rodham Clinton faring far better with that age bracket when pitted individually against McCain.

But in the last month or so, there've been blips in McCain's favor. One recent AP-Yahoo News poll found that 38 percent of 18- to 29-year-olds supported McCain, while 37 percent were for Obama. When pitted against Clinton, it was McCain 43 percent, Clinton 28 percent. The margin of error was plus or minus 4.9 percentage points.

The varying outcomes may indicate the difficulty pollsters have in getting a good sample of youth, particularly when many have cell phones and no land lines. Some political scientists also note that young voters have historically been among the most ''fickle'' or ''soft'' -- more willing than some to change their minds right up to the election.

Either way, McCain is seizing the opportunity to challenge the Democrats for a group that hasn't gone strongly Republican since the Ronald Reagan era.

McCain appeared on MSNBC's ''Hardball'' college tour with commentator Chris Matthews. He has launched his own YouTube channel and various social networking pages -- though, so far, his numbers of ''friends'' and supporters on Facebook and MySpace are far fewer than Obama's. (Clinton is somewhere between the two.)

So far, one political analyst says, McCain has managed to avoid looking like he's trying too hard to be hip.

''He's not going to blow the saxophone on MTV or talk about boxers or briefs,'' says Christopher Malone, an associate professor of political science at Pace University in New York. ''But that's part of the allure. There's a real dignity about him in terms of his patriotism and war record.''

It means that McCain has unapologetically stuck to his support for the Iraq war, even if it's unpopular, says Joe Pounder, a McCain campaign spokesman. But he's also been willing to take on issues not necessarily associated with Republicans. Those include global warming, a top concern for many young voters.

That reputation for standing tough has resonated with some young people.

Zach Bennett, a freshman at Davidson College in North Carolina, says he admires McCain for being ''honest and rebellious.''

So does Matt Woods, a 26-year-old financial analyst from Tampa, Fla.

''I like to consider him a fiery little fellow,'' says Woods, a former chairman of the student Republican group at the University of Tampa who now considers himself ''more conservative than Republican.''

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